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Jobs at Alewife Brewing

NYC Brand Representative-NY

“Taste Is Life”

Alewife Brewing “The spiritual guide to all things alchemy from recipes of old to contemporary works”. We are seeking the right person to represent our core values, carry our core message to the public, and to strengthen our relationships with our established accounts as well as to cultivate new accounts. Proper handling of our liquid is of absolute importance. This position reports directly to the Sales Director.

The ideal candidate:

  • Exudes natural charisma and has a friendly, outgoing personality

  • Has a passion for and a range of experience in craft beer brand and sales representation

  • Thrives working independently, has keen prioritization skills, and is self-motivated

  • Is extremely organized, detail oriented, and has strong follow through with tasks

  • Possesses excellent communication skills, is honest, and hard working

Primary Responsibilities:

  • Ensure clear communication of Alewife Brewing’s core values, goals, and brand message to consumers, accounts and wholesale partners while strengthening relationships

  • Quality assurance of Alewife Brewing’s beer in the field

  • Educate accounts and retail partners about the importance of fan expectations, and proper handling of Alewife Brewing’s products (always cold, proper display, clean service, and fair pricing)

  • Work directly with wholesale brand manager at each distributor to ensure objectives are met

  • Enthusiastically represent Alewife Brewing at festivals and organize promotions, tastings, and events

  • Assist with launching new Alewife Brewing brands and managing POS display materials for accounts

  • Focus on “problem solving” more than “problem identifying” with a proactive presence

  • Generate sales and marketing strategies in new and existing distribution areas

  • Produce reports and present to the Alewife Brewing’s management team

Requirements & Expectations:

  • NYC based local territory with a time commitment of 100%

  • Highly organized with proficiency in Excel spreadsheets and Microsoft Office Suite software; familiarity with VIP a plus

  • Willingness and ability to work nights, early mornings, weekends, and holidays as needed

  • You must thrive working independently and have a positive personality

  • Ability to maintain sobriety and professionalism working in settings where beer is flowing

  • Demonstrated knowledge about beer ingredients and the brewing process

  • Physically capable of a variety of duties including but not limited to repeated lifting of 30 pounds or more, and extended amounts of physical activity with prolonged standing and talking

  • Valid drivers’ license, clear motor vehicle record, and reliable transportation

  • Bachelor degree a plus but not necessary with 3 years or more of previous sales experience


  • This is a full-time salaried position with the opportunity to grow with the company. Starting salary is commensurate with experience and benefits include paid time-off, paid holidays. Bonus and reaching incentive goals can add to compensation. Company medical, dental, and 401k plans after a period of established service time. Alewife Brewing is committed to equality, inclusion and diversity and believes that all forms of diversity make us better at everything that we do - fostering innovation and connecting us more closely to our customers and communities. Alewife Brewing is especially interested in candidates that contribute to the diversity, inclusion and excellence of organization. Alewife Brewing provides equal opportunities to all employees and applicants for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, genetic disposition, neurodiversity, disability, veteran status or any other protected category under federal, state and local law.

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